Do’s and Don’ts in Branding a Startup

Setting-up a start-up, especially online, needs attention to a lot of details, branding included. The enthusiasm of a new beginning is indispensable for a new endeavour but can put some important things in the blind spot. There are DO’s and DON’Ts, things to look up for or things to avoid. While there are no definite rules or sometimes is worth breaking some of them, here are some notes you should take in consideration before you “go out” to the real world.

7 To Do’s for Startup Branding

Define yourself and your product

Before you go out to your customers be specific and honest regarding your purpose. What are you going to provide? Clearly define your product/service in detail. Think what are the benefits for the potential customer, what’s the need that you cover. Continue reading